The Payments tab
The Payments tab is where performance turns into what you owe. At the top, the Campaign overview card is the campaign’s running tally:Paid so far
What this campaign has already paid creators.
Accruing now
The estimate for videos still counting views.
Next payout
Your next payout run’s amount and date, with View forecast for the runs after it.
The payouts table
The heart of the Payments tab is the Payout activity table: one row per published video. Each row carries the settle date, the creator and video, a column of views for each platform your campaign runs on, a status, the payout amount, and a payout on/off indicator. The platform that’s actually driving the payout is shown in bold, so you can see at a glance which one is winning. Rows are grouped by the payout run that pays them, headed with that run’s date, and the soonest one still to come is marked Next payout. Everything under one heading leaves your balance together. A video’s settle date is when its own views freeze; the run that pays it is your campaign’s next one after that, so on a weekly schedule a week of settle dates sits under a single payout heading.Only published videos appear here. A row shows up once the video is live and its settle clock has started, so a brand-new or still-in-review submission won’t be in the table yet.
A No payout row always tells you why, for example Creator paused (payout turned off for that creator in this campaign), Payouts off for this campaign, Paid outside NewWave, or Paid off-platform.
How a payout amount is calculated
Each video’s amount comes from your campaign’s payout structure: a flat rate per video, CPM (a rate per 1,000 views, optionally capped per video), or view-count tiers (you pay for the highest tier the views reach). A few rows may show a fixed warm-up amount instead, paid at a set rate rather than by views. Crucially, payout is driven by the single best-performing platform group’s views: not the sum of all platforms. TikTok and YouTube each stand alone as their own group, while Facebook’s views fold into Instagram (treated as the same content cross-posted on top of Instagram). The group with the most views wins, and only that group’s views count toward the payout.This is the rule behind most “why this number?” questions. For the full math: payout groups, accruing vs. settled, the 14-day window, and worked examples: see How tracking & payouts work.
The settlement forecast
Click View forecast for a timeline of upcoming payout runs so you can plan cash flow. One entry per run on your campaign’s payout schedule: daily, every few weeks on chosen days, or every few months on a chosen day, set in campaign settings under Payouts, in When they’re paid. The same place sets how videos pay. With One lump sum, a video is paid on the first run after its view window closes. With As views come in, each run pays what a video’s views have earned so far, and the final run settles the rest. Either way, a weekly campaign has one entry a week, not one a day.
The next run shows a firm amount. Later runs are estimates (marked with
~) based on current view accumulation and may change until they fire. Each entry also lists its video and creator counts and the top creators in it.
Funding and paying out (Workspace Billing)
The payouts table tells you what each campaign owes; the workspace Payments page is where the money actually lives and moves. Open it with the Workspace Billing button on the campaign’s Payments tab. It shows your Current balance with Add funds and Withdraw, your saved billing methods, and two tabs: Activity (deposits, withdrawals, and payments to creators, grouped by day) and Invoices.When a campaign settles, funds move from your workspace balance to creators automatically: you don’t pay each creator by hand. Your job is to keep the workspace funded ahead of upcoming settlements.
Adding funds
You can add funds by card or bank transfer. Money you add moves through a few states before it’s available to spend:Frequently asked questions
Why does a row say 'No payout'?
Why does a row say 'No payout'?
The row names the reason: the creator’s payout is turned off (Creator paused), payouts are off for the whole campaign, or the video is paid outside NewWave.
Why don't the totals match what I see on one page?
Why don't the totals match what I see on one page?
The overview and footer totals reflect the full filtered set across all pages, not just the rows currently visible, so page through or check the footer rather than adding up what’s on screen. The Paid so far total matches the settled rows exactly. The Accruing now total is a live estimate, so it can land near, but not always exactly on, the sum of the accumulating rows. The headline projection groups views slightly differently than a per-row read. Once everything settles, the numbers line up.
Why didn't a creator get paid even though their video settled?
Why didn't a creator get paid even though their video settled?
Payouts require the creator to finish Stripe Connect setup. If they haven’t, the video stays pending and the creator is prompted to onboard: it doesn’t hold up the rest of the campaign.
Does the CSV export match the table exactly?
Does the CSV export match the table exactly?
The CSV honors your current search and sort, but it exports the broader set and may not apply every advanced filter rule from the table.
Next steps
Tracking performance in Analytics
Views, engagement, platform breakdowns, top content, and the review queue.
How tracking & payouts work
The exact rules behind views, payout groups, accruing vs. settled, and the 14-day window.
Billing & funding your workspace
Deposits, balances, transfers, withdrawals, and invoices in detail.
Reviewing submissions
Approve content and check that published posts are linked so tracking can start.